Third in a series of clone pins promoting the partnership between Hard Rock and soccer (football) player Lionel Messi.
Hard Rock merchandise originated in the early 1970s, when the first cafe in London sponsored a local soccer team and made uniform shirts with the Hard Rock Cafe logo. Extra shirts were given to customers, creating such demand that more shirts were made and sold.
Pin features laser-printed artwork of Messi at the center of a Hard Rock logo, leaping to the left and kicking a soccer ball. Design is primarily pink and black, the colors of Messi's 2024 club team, Inter Miami CF of Fort Lauderdale, Florida, United States of America. Logo is black with a pink background. Messi's uniform is mainly shades of pink, with light blue and white shorts and light blue, red and yellow shoes. On his chest is his uniform number (10) in black numerals. As team captain, he also wears a black armband with the letter C in white. Ball is at top left in dark pink, purple and yellow. At bottom center of pin is Messi's last name in black and pink capital letters.
Back of pin says "Limited Edition" and does not state quantity.
Sold on a glossy black backing card with a Hard Rock logo in pink and black at top left and Messi's personal logo in pink, black and white at top right. At bottom of card, in pink capital letters, are the words "Live Greatness."
Locations that sold this pin include Amsterdam Cafe, Atlanta, Barcelona, Berlin, Berlin Checkpoint Charlie, Biloxi Cafe, Cancun Hotel, Chicago Cafe, Cincinnati Cafe and Casino, Cologne, Copenhagen, Edinburgh, Hollywood on Hollywood Boulevard CA (Los Angeles), Honolulu, Key West, Kyoto, Lisbon, London, London Piccadilly Circus, Los Cabos Hotel, Madrid Cafe, Miami, Munich, Myrtle Beach, New Orleans, New York Cafe, Niagara Falls Canada, Niagara Falls USA, Northern Indiana Cafe and Casino, Online, Orlando Cafe, Orlando Hotel, Osaka Universal CityWalk, Paris, Phuket, Pigeon Forge, Prague, Riviera Maya Hotel, Rome, Sacramento Cafe and Hotel, San Diego Hotel, San Francisco, Santiago, Tampa Bay Airport, Tampa Cafe, Tokyo, Uyeno-Eki Tokyo, Venezia, Venice, Vienna, Washington DC and Yokohama.
Base material: Pink appearance
Style: Painted
Back print: 4 lines
Back pattern: Hard Rock logos and diagonal guitars
Distribution method: Retail (selected locations) and online
Release date: January 17, 2024 (earliest retail location) and January 26, 2024 (online)
Original retail price: 24 USD (USA locations and online), 23.45 GBP (United Kingdom locations), 23.95 EUR (European locations where euro is official currency), 2860 JPY (Japan locations), 215 DKK (Copenhagen), 750 CZK (Prague)
