The Noid

Character

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The Noid is an advertising character for Domino's Pizza created in the 1980s. Clad in a red, skin-tight, rabbit-eared body suit with a black N inscribed in a white circle, the Noid was a physical manifestation of all the challenges (becoming annoyed—"a noid") inherent in getting a pizza delivered in 30 minutes or less. Though persistent, his efforts were repeatedly thwarted. The Noid was created in 1986 by Group 243, the advertising agency for Domino's Pizza, and was animated by Will Vinton Studios. Commercials that featured the character used the slogan "Avoid the Noid."

As part of the advertising campaign, a computer game was released in 1989 called Avoid the Noid. The object of the game is to deliver a pizza within a half-hour time limit in an apartment building swarming with Noids (some of which are armed with pizza-seeking missiles or water balloons). The common version is version 1.0 and has CGA graphics and PC speaker sound effects, although version 1.1 also exists which added support for EGA graphics and Adlib music. In 1990, Capcom released a different video game, Yo! Noid, for the NES.

Subject ID: 14382

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The Noid is an advertising character for Domino's Pizza created in the 1980s. Clad in a red, skin-tight, rabbit-eared body suit with a black N inscribed in a white circle, the Noid was a physical manifestation of all the challenges (becoming annoyed—"a noid") inherent in getting a pizza delivered in 30 minutes or less. Though persistent, his efforts were repeatedly thwarted. The Noid was created in 1986 by Group 243, the advertising agency for Domino's Pizza, and was animated by Will Vinton Studios. Commercials that featured the character used the slogan "Avoid the Noid."

As part of the advertising campaign, a computer game was released in 1989 called Avoid the Noid. The object of the game is to deliver a pizza within a half-hour time limit in an apartment building swarming with Noids (some of which are armed with pizza-seeking missiles or water balloons). The common version is version 1.0 and has CGA graphics and PC speaker sound effects, although version 1.1 also exists which added support for EGA graphics and Adlib music. In 1990, Capcom released a different video game, Yo! Noid, for the NES.

Subject ID: 14382

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Subject ID: 14382

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