Cord
Brand
Cord was the brand name of an automobile company from Connersville, Indiana, manufactured by the Auburn Automobile Company from 1929 through 1932 and again in 1936 and 1937.
The Cord Corporation was founded and run by E. L. Cord as a holding company for his many transportation interests, including Auburn. Cord was noted for its innovative technology and streamlined designs. Cord had a philosophy to build truly different, innovative cars, believing they would also sell well and turn a profit. This did not always work well in practice.
Subject ID: 856
MoreCord was the brand name of an automobile company from Connersville, Indiana, manufactured by the Auburn Automobile Company from 1929 through 1932 and again in 1936 and 1937.
The Cord Corporation was founded and run by E. L. Cord as a holding company for his many transportation interests, including Auburn. Cord was noted for its innovative technology and streamlined designs. Cord had a philosophy to build truly different, innovative cars, believing they would also sell well and turn a profit. This did not always work well in practice.
Cord innovations include front-wheel drive on the L-29 and hidden headlamps on the 810 and 812.
Hidden headlamps did not become common as a standard feature until the 1960s (though DeSoto used them in 1942).
"Servo" shifting was accomplished through a bendix electro-vacuum pre-selector mechanism. (A type of electronic shifting)
Subject ID: 856
Subject ID: 856
